Category Archives: Managing Your Online Presence

What is Your LinkedIn Strategy? And How Do You Know if it’s Working?

There’s a lot more to a LinkedIn strategy than just filling out a profile and waiting for something to happen. Especially if you’re actively searching for a job, LinkedIn can be an extremely useful tool for generating new leads. But it’s essential to have a plan. Many professionals invest hours and hours into writing content…
Read More

Six Mistakes That Professionals Make on LinkedIn

When used correctly, LinkedIn can serve as an invaluable asset to your professional career. But many professionals don’t understand how to use this social networking platform effectively. To get the most from it, take a more professional approach – don't treat it like Facebook or Twitter. Wondering why you’re not getting a lot of traction…
Read More

Do LinkedIn Recommendations Seal the Deal? Or Ruin Your Chances?

Impact of LinkedIn Recommendations on Job Searching Most professionals these days are on LinkedIn. The networking site can be a great place to connect with new business contacts and get reacquainted with those from the past that you’ve lost touch with. For job seekers, LinkedIn is the place to see and be seen. The site…
Read More

The Keys to Connecting With Others (and Potential Employers!) on LinkedIn

Making the first move with a new contact is always nerve racking. Whether in person or online, approaching a stranger or new business acquaintance takes time, effort and courage. LinkedIn is a great tool for professionals—particularly job seekers—to connect with like-minded individuals in the same industry. It’s an excellent online portal for networking and can…
Read More